API is a leading manufacturer and distributor of foils, laminates and holographic materials which provide exceptional brand enhancement for consumer goods and printed media worldwide. With roots in the British paper industry, the company’s reputation is founded on a trading history going back over a century.
Operating from thirteen locations across Europe, America and Asia, API’s packaging solutions enable companies across a wide-range of industry sectors including premium drinks, confectionery, tobacco, perfumery, personal-care, cosmetics and healthcare to empower their brands on the shelf and in the hand.
API foils, films and laminates are used to add metallic and holographic finishes and effects to labels, cartons, containers and closures for many of the world’s leading consumer brands in premium sectors such as alcoholic drinks, confectionery, tobacco, perfumery, cosmetics and healthcare.
API is known for its customer service ethos, technical expertise and a highly collaborative approach to working with supply chain partners to meet the most demanding requirements of brand owners and specifiers.